Erbacipollina | Food Marketing Agency

Cioccolateria Origine

Cioccolateria Origine is an artisan workshop that has created, according to a patented recipe, the chocolate that didn't exist: natural ingredients, no added sugar, and exceptional taste, perfect for everyone.

Brief:

Redesign the website and e-commerce structure, focusing on SEO and using the graphic design in line with the new product style.


What we did:

  • Website
  • E-commerce
  • SEO and copywriting
  • Marketing automation
  • Ecommerce management
  • Social media management

The creative process:

  1. New, optimized e-commerce to provide an easy and impactful user experience.
  2. Realization of the keyword map to position the site and products on search engines, to draw in organic traffic from the target market.
  3. New website design and e-commerce implementation with a contemporary and dynamic aesthetic that supports the positioning of the new brand and products.
  4. Implementation of a digital awareness and conversion strategy based on marketing automation and social media management.